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Blog
Brian Martell Coffee Write: 'Alea Iacta Est!'
Written by Brian Martell   
Dec. 1, 2014 – We have many decisions to make in the course of the day regarding the health of our businesses: some routine, some groundbreaking. As our industry changes, it is becoming clear that larger decisions that will impact the very existence of some OCS operators need to be made.
by Brian Martell | 12/01
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Preparing for the end of 2G
Written by Mike Gron, PayLab Networks   

Nov. 24, 2014 – Many of the 2G modules that power card readers and remote monitoring devices will potentially go dark as carriers begin to switch off their 2G spectrum in favour of advanced 3G and 4G networks. What does this mean for vending operators?

by Mike Gron, PayLab Networks | 11/24
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The buzz on iced/frozen coffee
Written by Bob O'Brien, NPD Group   
July 18, 2014, United States – An NPD blog mulls the numbers for iced and frozen coffee versus hot. | READ MORE
by Bob O'Brien, NPD Group | 12/31
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Brian Martell Coffee Write: The hospitality of sales
Written by Brian Martell   
July 7, 2014 – I am often struck by the parallels in the sales process and the methods used in the hospitality industry. Being empathetic, anticipating concerns and needs, and treating the customer as if they are the only customer you have are the hallmarks of good hospitality.
by Brian Martell | 07/07
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Brian Martell Coffee write: too much sugar?
Written by Brian Martell   
Jan. 27, 2014 – Brian Martell comments on the amount of sugar that is in products, suggesting that the industry take action now to try and reduce the sugar content before the government mandates it.
by Brian Martell | 02/05
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Brian Martell Coffee write: managing stress
Written by Brian Martell   
Dec. 11, 2013 – Brian Martell explains that sometimes when a stressful situation comes along it is best to view it as an opportunity for growth and to face the challenge head on, rather than getting stuck in cyclical anxiety.
by Brian Martell | 01/23
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Brian Martell Coffee write: vertical integration
Written by Brian Martell   
Nov. 15, 2013, Canada – Brian Martell discusses vertical integration and how it should be avoided, despite its strong marketing lure of coffee served fresh.
by Brian Martell | 01/23
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Brian Martell Coffee write: effective partnerships
Written by Brian Martell   

Nov. 1, 2013 – Brian Martell emphasizes that effective partnerships can easily be built through face-to-face conversation. He describes the Canadian Automatic Merchandising Association's (CAMA) annual trade show as the perfect venue to develop a relationship with industry members.

by Brian Martell | 01/23
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