Peach will join the current roster of Phocus offerings which includes Grapefruit, Blood Orange, Yuzu & Lime, Cucumber, and Natural, and will be available nationwide.
"As we discussed the introduction of a new flavour, it was important to us to create something that fit well into the current Phocus portfolio, and that we knew our customers would enjoy," said Tom O'Grady CEO of Phocus in a press release. "Phocus has always been about light, bright, refreshing taste, so when we thought about developing a new fruit flavour, it felt like a natural fit to tap into our Southern roots and create Peach."
Like the other Phocus flavour offerings, Peach is delicate and crisp and contains no sugars, sweeteners, sodium, or calories. With 75mg of natural caffeine in each can, combined with the addition of L-Theanine, Phocus provides a smooth-release of energy to keep drinkers fuelled and hydrated all summer long.
In conjunction with the release of the new Peach flavour, Phocus will also rollout refreshed packaging, altering the orientation and positioning of several product descriptors on its slim cans.
Phocus is available at retailers nationwide and online at www.DrinkPhocus.com.
Caffeinated, sparkling peach-flavoured water
Phocus, the first-of-its-kind premium sparkling water containing natural caffeine from green tea and the amino acid L-theanine, today launched its new Peach flavour in conjunction with August's National Peach Month.
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