The smartwater brand in Canada is now available with bubbles.
The new smartwater sparkling by Coca-Cola Canada combines vapour distillation with added minerals and delicate carbonation. The water is available in 1L and 591ml bottles.
The sparkling water features a distinctive sleek bottle that is 100 percent recyclable and uses PlantBottle technology, in which up to 30 percent of the packaging is made from plants.
Coca-Cola in Canada will promote smartwater and smartwater sparkling through an integrated marketing campaign, including out-of-home and digital media, retail activation and sampling to drive awareness and trial.
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The NAMA Show
March 21-23, 2018