Zest Tea unveils newest non-GMO flavour

Canadian Vending
September 05, 2019
By Canadian Vending
Zest Tea unveils newest non-GMO flavour
Image courtesy of BevNet/Zest Tea
Zest Tea is launching their first of several 0 calorie sparkling teas after successfully introducing three 50 – 60 calorie sparkling high caffeine teas last year. The new flavour, Blackberry Lime, contains 0 sugar and no artificial flavours or sweeteners.

The new flavour will be showcased at Expo East 2019, coinciding with its retail launch with Dora’s Naturals in New York City and with select UNFI retail partners. Additionally, the product will be available online at Zesttea.com and Amazon.com.

Zest Tea founder and CEO James Fayal described the market’s interest in low calorie products, natural ingredients, and natural energy being key drivers behind the new flavour in a press release:

“The huge demand for low calorie, cleaner, and Keto diet friendly products, pushed us to develop this 0 calorie Blackberry Lime with organic ingredients and no sugar. Alternative, natural sweeteners have hugely improved in flavour from the early 2010’s. That improvement was central for developing a product that doesn’t sacrifice taste to get to 0. This is a great option for that sugary sweet tea drinker, the reformed energy drinker, and ‘I drink coffee for the caffeine not the taste‘ drinker all looking for a tastier, healthier, more functional alternative.”

The Zest Tea Sparkling Blackberry Lime comes in 12 oz. sleek cans, has 0 calories and 120 mg caffeine, and is made with organic flavours, stevia and erythritol. In addition, it contains 100 mg L-theanine, an amino acid found in tea that has been shown to prolong alertness while reducing the jitters and crash associated with caffeinated beverages.

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