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Brand makeover for Green & Black’s chocolate

December 3, 2019

Image courtesy of CNW Group/Green & Black’s

With the holiday season around the corner, Green & Black’s is spreading festive cheer with an updated look. Launched in 1991 in the UK, Green & Black’s has established a reputation for delivering chocolate made from quality organic ingredients.

Designed to create a modern new brand identity, the new packaging design will reinvigorate the company’s presence. The new packing features a familiar colour palette and a ‘quality seal,’ showcasing Green & Black’s commitment to only using organic ingredients.

“Although the packaging brings change to the iconic look of Green & Black’s collection, Canadians can expect to enjoy the same delicious recipe that they know and love. What better time than during the holiday season to enjoy a little extra sweetness?” says Stefania Galvis Villegas, Category Development Manager America Exports at Green & Black’s in a press release.

Green & Black’s products are available at natural health and organic food shops, independent specialty food stores and select major retailers such as Whole Foods, Metro, Sobey’s, Bulk Barn and Loblaws.