Canadian Vending

Products Snacks
Del Monte introduces Bubble Fruit


September 6, 2019
By Canadian Vending

Topics
Image courtesy of Del Monte Foods Inc.

Del Monte Foods, Inc. is proud to introduce its newest product, Bubble Fruit, a snacking experience taking the trend of popping boba to the next level.

Bubble Fruit will be available starting in September across retailers nationwide including Walmart and Target. The product comes in three flavours: Peach Strawberry Lemonade, Sour Apple Watermelon and Pear Berry Pomegranate.

Bubble Fruit combines the goodness of a classic Fruit Cup® with bursting boba to create a fun and delicious after-school snack option for kids and teens. Bubble Fruit appeals to today’s on-the-go lifestyles and the growing consumer movement of frequent snacking. Containing a full serving of 100 per cent real fruit, Bubble Fruit delivers a juicy burst of flavour in every bite that is perfect for lunch boxes or after school snacks. Unlike the popping boba found in frozen yogurt or popular tea shops, Bubble Fruit does not contain any artificial colours or artificial sweeteners.

“We have made it our priority to drive our innovation to meet the needs of today’s consumers who are looking for new exciting food experiences, flavours and textures,” said Liam Farrell, VP of Brand Marketing for Del Monte Foods in a press release. “By leveraging on-trend inspiration like the boba phenomenon, Bubble Fruit is a clever reinvention of a classic product that kids will want to eat and parents will feel good about serving.” 

Bubble Fruit is the first of many new Del Monte Foods snacking innovations to be released this year that are delicious, convenient and better for you. Consumers can expect to see further developments from the 130-year-old heritage brand as it continues to diversify outside the canned food aisle and into the snack, refrigerator and frozen aisles of grocery stores.