GMCR announces launch of Keurig BOLT
July 24, 2013, Montreal – Green Mountain Coffee Roasters introduces its Keurig BOLT Carafe Brewing System.
The commercial grade Keurig BOLT system offers users the ability to brew a 64-ounce pot of coffee in approximately two minutes bringing the same quality that Keurig's single-cup brewing systems are known for to higher volume brewing.
“Keurig BOLT is a revolutionary step in our journey of bringing Keurig simplicity, quality and convenience to new away-from-home applications,” said Brian P. Kelley, president and CEO of GMCR. “While driving Keurig single serve adoption both in- and away-from-home remains a significant opportunity and priority, we recognize there are away-from-home consumption occasions where brewing in volume is preferred. By applying Keurig innovation to brewing a pot with Keurig BOLT, we will be able to capture those occasions and incrementally grow our business.”
With 65 per cent of office coffee still being brewed by the pot*, the primary target channel for the Keurig BOLT system is medium to large offices that prefer to serve coffee in volume and are looking for a premium brewing experience. In addition, Keurig BOLT is applicable to foodservice customers like limited service restaurants and convenience stores, as well as colleges and universities and hotel and hospitality facilities.
The thermal carafe maintains the freshness and temperature for up to two hours.
Plumbed system with fully programmable color touchscreen featuring auto on/off, temperature control between 187 and 197 degrees Fahrenheit and language selection (English/French/Spanish)
UL-approved for commercial use and National Sanitation Foundation (NSF) certified for foodservice environments.
Keurig BOLT packs offered will include brands representing a mix of GMCR’s most popular offerings, including Green Mountain Coffee; The Original Donut Shop; Timothy’s World Coffee; Tully’s; and Van Houtte coffees.
The Keurig BOLT packs’ plastic cups are made from polypropylene/#5 plastic, and can be separated from the lid and filter and recycled wherever polypropylene/#5 plastics are accepted.