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Mondelez reports progress on well-being goals in 2014


May 29, 2015
By Canadian Vending

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May 29, 2015, Deerfield, IL – Mondelez
International's latest report details how the company exceeded
many environmental goals and took steps to meet other well-being
targets, including being on target to deliver 25 per cent of revenue from Better Choice
products by 2020. In 2014, which meet stricter nutrition criteria.

May 29, 2015, Deerfield, IL – Mondelez
International's latest report details how the company exceeded
many environmental goals and took steps to meet other well-being
targets, including being on target to deliver 25 per cent of revenue from Better Choice
products by 2020. In 2014, which meet stricter nutrition criteria.

"We
firmly believe that we can grow our business, while improving the
well-being of the planet. Through our Call For Well-being, we bring a
business mindset and the power of our global resources together to drive
change," said Irene Rosenfeld,
Chairman and CEO, in a news release. "We've made important progress against key metrics to
reduce our environmental footprint, evolve the nutrition profile of our
portfolio and secure sustainable agriculture supplies.  Working
together with employees, partners and suppliers, we can deliver enduring
solutions for our business and society."

Launched
in 2013, the company's Call For Well-being is focused on four areas
that are critical to the well-being of the world and where Mondelez
International can make the greatest impact: sustainability, mindful
snacking, safety and community. Over the last year, the company has
scaled its agricultural commodity sourcing programs, reduced its
environmental footprint, increased portion control options to help
consumers snack mindfully and united community partners, suppliers and
employees to help drive positive change locally and globally.

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The company highlighted its progress toward, among other goals, achieving its mindful snacking targets:

  • On target to deliver 25 per cent of revenue from Better Choice
    products by 2020. In 2014, 22.4 per cent of revenue was from Better
    Choice options, which meet a stricter set of nutrition criteria.
  • On target to increase individually wrapped portion control options
    25 per cent by 2020. Since 2012, Mindful Portion products grew by 16
    per cent.
  • Making progress on nutrient targets. Since 2012, increased whole
    grains by 23 per cent across the portfolio, and on target to achieve 25
    per cent increase in whole grains by 2020. On track to meet sodium
    reduction goal of 10 percent by 2020, having reduced sodium by two per cent
    across global portfolio since 2012. More work is needed to reach goal
    to reduce saturated fat by 10 per cent by 2020. At end of 2014, saturated
    fat declined across entire portfolio by 1 percent.
  • Strengthened its marketing to children policy. Starting in 2016,
    will no longer advertise products directly to children under age 12,
    irrespective of the product's nutritional profile.