Hershey's teams up with the emoji company

Canadian Vending
July 03, 2019
By Canadian Vending
The emoji company has entered into a licensing agreement with The Hershey Company with regard to emoji company's registered emoji® trademark.

The agreement covers the Hershey's brand launch of  a limited edition Hershey's Milk Chocolate Emoji Bar this summer.The product will be available in Canada throughout summer 2019. This marks the first time in 125 years the look of the iconic chocolate wrapper has changed.

The Hershey's Milk Chocolate Emoji Bar will feature 25 different images on each chocolate piece.  Select images featured include the excited heart eyes face, thumbs up, kissing lips, wink, sunglasses smile heart and more.

"We are delighted about this licensing agreement with The Hershey Company," says Marco Hüsges, CEO and Founder of the emoji company. "We are proud to add this chocolate agreement between Hershey and the emoji® brand!" Hüsges adds further.

This agreement once again underscores the importance and the prominence of the emoji® brand in the market where it is inevitable to catch consumer awareness and which is why the emoji® brand is so globally successful.

Subscription Centre

 
New Subscription
 
Already a Subscriber
 
Customer Service
 
View Digital Magazine Renew

Most Popular

Latest Events

No events

We are using cookies to give you the best experience on our website. By continuing to use the site, you agree to the use of cookies. To find out more, read our Privacy Policy.