Post launches new snack-themed cereal

Canadian Vending
December 10, 2018
By Canadian Vending
Post launches new snack-themed cereal
Image courtesy of Post Consumer Brands
Post Cereals Brands launched their newest flavour in the U.S., effectively banking on combining two different snacking trends.

As cereals have been gaining traction as a snack choice, and candies are becoming more creative, Post Cereals Brand unveiled their latest flavour. Sour Patch Kids Cereal has been described as a tangier, more sour version of Fruity Pebbles.

Canadian Vending reported on the rise of cereal as a between-meals snack choice. While today’s snackers are more health conscious, Sour Patch Kids Cereal should appeal to those looking for a more indulgent treat.

For fans of the candy, this new introduction to Sour Patch Kids gives a novelty twist to the gummy treat. They are currently available in the U.S., and there is no announcement as yet when Canada can expect them in stores.

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